At the beginning of the 20th century, pajamas were as artificial as other types of clothing. Whether it was women’s pajamas, couple pajamas, boudoir robes, tea robes, etc., there were exquisite and complicated draping decorations and layers of wear, but they ignored practicality. During this period, pajamas were all luxurious custom-made garments in silk and velvet, belonging to the upper classes.
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The advent of World War I made nightgowns less baggy and more masculine in their simplicity. After the war, the economy developed and the tourism industry in Europe and America flourished, so that clothing stores began to make sleeping bags, bedspreads, pillows and sheets, which were matched with women’s pajamas, which led to the fashion of the bedroom series. At the same time, due to the needs of travel and life, the styles of pajamas are becoming more and more brisk.
With the onset of World War II in the late 1930s, nightlife died down, so there was little demand for high-end women’s pajamas. At this time, what is needed is ready-made and easy-to-wear clothes, such as all-weather wool flannel nightdresses that can double as evening gowns; small, lightweight chiffon-like silk pajamas that are easy to wash, iron and carry; dyed cotton Lightweight sleepwear with adjustable waist.
After the end of World War II in 1945, the economy recovered, singing and dancing were peaceful, and beautiful and feminine pajamas were fashionable again.
By the 1950s, like other women’s underwear, pajamas became mainstream. With the innovation of industrial technology, nylon fabrics are widely used, bringing innovation to the clothing industry. Underwear, pajamas, styles of various materials, and diverse styles from dignified and noble to short and sexy, as well as the unprecedented number of emerging An underwear brand.
In the 1960s, with the rapid development of the commodity economy, women’s underwear and nightgowns at reasonable prices, fashionable and high-quality, were widely sold in stores as ready-to-wear, and pajamas and underwear entered every woman’s wardrobe. At the same time, they are often worn on display, with ladies wearing dazzling gowns that double as evening gowns to theatres and dinner parties; pajamas appear on beaches, tennis courts or markets.
After the 1970s, as cotton and nylon blends such as polyester became more popular, pure nylon sleepwear became obsolete. High-end pajamas mainly appear in the form of silk, cotton, wool and cotton blends, and the color form has also changed from the past peaceful colors to the strong colors of the late 1980s. The luxurious taste also leads consumption to high prices.
The 90s was a period of more modern value and function, and this new passion was a complement to the increasingly prevalent family life around the world. Advances in technology and downsizing of corporate staff have allowed women to build their own businesses and work from home in addition to raising children. The pajamas market has expanded to include what people wear when they go home, not necessarily what they wear when they sleep. In this situation, in addition to the pajamas series, the concept of home wear has been added. In addition to fashion, people are also very concerned about what they wear at home, and loungewear has long gone beyond the basic needs of just being worn. Women may have a mountain of sleepwear in their wardrobes, but they also want to have the latest trendy styles and colors. Not only do they need to be comfortable, but they also want to look sexier and more beautiful.
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Post time: Aug-17-2022